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Resolution-PC 2024-007EXHIBIT A PROPERTY §¨5 Ball Rd Orangewood Ave Katella AveClementine StAnaheimBlvdHaster StNinth StLewis StWest StWalnut StChapman Ave ManchesterAveCerritos Ave Cerritos AveDisneylandDr HarborBlvdGene Autry WayEast StDisney Way Disney Properties 0 1,000 Feet 3585-3 Key to Features City Boundary Disneyland Resort Specific Plan No. 92-1 Boundary Anaheim Resort Specific Plan No. 92-2 Boundary Hotel Circle Specific Plan No. 93-1 Boundary Properties owned or leased by Walt Disney Parks and Resorts U.S., Inc. or subsidiaries of the Walt Disney Company (the "Disney Properties") Subject to a Long-Term Third-Party Lease The Anaheim Resort® Boundary M a n c h e s t e r A v e EXHIBIT B The Anaheim Resort Identity Program City of Anaheim Adopted September 1994 (94R-238) Amendment No. 1 September 2001 (2001R- 239) Amendment No. 2 December 2012 (2012R- 161) Amendment No. 3 December 2019 (Ordinance 6473) Amendment No. 4 MONTH YEAR (RESOLUTION NUMBER) EXHIBIT C This page is intentionally blank. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) TABLE OF CONTENTS 1 Introduction ...................................................................................................................................... 1-2 1.1 Amendments ............................................................................................................................. 1-2 1.2 Purpose .................................................................................................................................... 1-2 1.3 Modifications ............................................................................................................................. 1-3 2 Design Theme .................................................................................................................................. 2-1 2.1 Color Palette ............................................................................................................................. 2-1 2.2 Realms ..................................................................................................................................... 2-3 3 Streetscape Elements ...................................................................................................................... 3-5 3.1 Gateways .................................................................................................................................. 3-5 3.1.1 Freeway Gateways: ........................................................................................................... 3-5 3.1.2 Arterial Road Gateways: .................................................................................................... 3-5 3.1.3 Katella Avenue Gateways .................................................................................................. 3-7 3.1.4 Harbor Boulevard Gateways .............................................................................................. 3-7 3.1.5 Arrival Gateways ................................................................................................................ 3-7 3.1.6 Arterial Gateway Materials ................................................................................................. 3-7 3.1.7 Gateway Pageantry ........................................................................................................... 3-8 3.1.8 Gateway Night Lighting ...................................................................................................... 3-9 3.2 Lighting Fixtures, Street Pageantry, Street Furniture, and Bridges ............................................ 3-9 3.2.1 Lighting Fixtures ................................................................................................................ 3-9 3.2.2 Street Pageantry ................................................................................................................ 3-9 3.2.3 Street Furniture and Sidewalk Paving .............................................................................. 3-10 3.2.4 Bus Shelters .................................................................................................................... 3-10 3.2.5 Benches ........................................................................................................................... 3-10 3.2.6 Trash Receptacles ........................................................................................................... 3-10 3.2.7 Newspaper Racks ............................................................................................................ 3-11 3.2.8 Pedestrian Bridges and Crossings ................................................................................... 3-11 4 Sign Elements .................................................................................................................................. 4-1 4.1 Guiding Principles ..................................................................................................................... 4-1 4.1.1 Reinforce the Landscape Character of The Anaheim Resort ............................................. 4-1 4.1.2 Forms to be Traditional in Appearance .............................................................................. 4-1 4.1.3 Integrated Sign Program Directs Visitors Efficiently ........................................................... 4-1 4.1.4 Consistent Color System .................................................................................................... 4-2 4.1.5 Family of Signs .................................................................................................................. 4-2 4.2 Graphic Standards .................................................................................................................... 4-2 4.3 Sign Hierarchy .......................................................................................................................... 4-3 4.3.1 Cantilever Signs ................................................................................................................. 4-4 4.3.2 Median and Parkway Signs ................................................................................................ 4-5 4.3.3 Regulatory Signs................................................................................................................ 4-6 4.3.4 Street Identification Signs .................................................................................................. 4-6 4.3.5 Pedestrian Directional and Informational Signs .................................................................. 4-7 4.3.6 Freestanding Monument Signs .......................................................................................... 4-7 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) LIST OF EXHIBITS Exhibit 1.2-1 The Anaheim Resort Boundary…………………………………………………………………...1-4 Exhibit 2.1-1 Color Palette ...................................................................................................................... 2-2 Exhibit 2.2-1 The Anaheim Resort Logo ................................................................................................. 2-3 Exhibit 2.3-1 Three Realms of the Design Hierarchy .............................................................................. 2-3 Exhibit 3.1-1 Gateway Location Plan…………………………………………………………………………….3-6 Exhibit 3.1-2 Katella Avenue Gateway ................................................................................................... 3-7 Exhibit 3.1-3 Harbor Boulevard Gateway ............................................................................................... 3-7 Exhibit 3.1-4 Gateways .......................................................................................................................... 3-8 Exhibit 3.1-7 Gateway Pageantry ........................................................................................................... 3-9 Exhibit 3.1-8 Conceptual Lighting Plan ................................................................................................... 3-9 Exhibit 3.2-1 Special Light Fixture with Banner .................................................................................... 3-10 Exhibit 3.2-2 Bus Shelter with Benches and Trash Receptacles ........................................................... 3-10 Exhibit 3.2-3 Trash Receptacle and Bus Shelter with Seating .............................................................. 3-11 Exhibit 3.2-4 Newspaper Racks ........................................................................................................... 3-11 Exhibit 4.2-1 Family of Signs .................................................................................................................. 4-2 Exhibit 4.3-1 Sign Hierarchy ................................................................................................................... 4-3 Exhibit 4.3-2 Cantilever Sign .................................................................................................................. 4-4 Exhibit 4.3-3 Fixed Message Signs ........................................................................................................ 4-5 Exhibit 4.3-4 Electronic Message Signs ................................................................................................. 4-5 Exhibit 4.3-5 Median and Parkway Signs ............................................................................................... 4-5 Exhibit 4.3-6 Regulatory Signs ............................................................................................................... 4-6 Exhibit 4.3-7 Street Identification Sign .................................................................................................... 4-6 Exhibit 4.3-8 Pedestrian Directional and Informational Signs ................................................................. 4-7 Exhibit 4.3-9 Example of Minor Pedestrian Directional and Informational Signs ..................................... 4-7 Exhibit 4.3-10 Freestanding Monument Sign .......................................................................................... 4-8 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 1-2 1 INTRODUCTION On September 20, 1994, the Anaheim City Council adopted Resolution No. 94R-238 approving The Anaheim Resort Identity Program (TARIP). Since the adoption of the TARIP, proposed modifications to the identity program have included four amendments. 1.1 Amendments TARIP Amendment No. 1. In September 2001, City Council adopted Resolution No. 2001R-239 approving Amendment No. 1 to TARIP. Amendment No. 1 provided criteria relating to the permitted number, location and design for newspaper racks within The Anaheim Resort® public rights-of-way. TARIP Amendment No. 2. In December 2012, City Council adopted Resolution No. 2012R-161 approving Amendment No. 2 to TARIP to reduce redundancy within and between documents and, update the document to reflect current conditions within The Anaheim Resort. Amendment No. 2 was approved in conjunction with General Plan Amendment No. 2010-00482, Amendment No. 14 to the Anaheim Resort Specific Plan (SPN2010-00060), Zoning Code Amendment No. 2010-00093, and Amendment No. 5 to The Anaheim Resort Public Realm Landscape Program (Case No. MIS2010-00478). TARIP Amendment No. 3. In December, 2019, City Council adopted Ordinance No. 6473 approving Amendment No. 3 to TARIP to allow minor modifications to the TARIP, subject to the review and approval of the Public Works Director and the Planning & Building Director (Case No. MIS 2019-00711). TARIP Amendment No. 4. In [Month, Year], City Council approved Resolution No. XXXX-XXX approving Amendment No. 4 to TARIP to comprehensively update graphics and imagery throughout the plan to reflect current conditions in The Anaheim Resort. Additionally, this amendment includes information pertaining to Arrival Gateways, Pedestrian Bridge/Crossings and Minor Pedestrian Directional and Informational Signs, in conjunction with the approvals for the DisneylandForward Project. 1.2 Purpose The purpose of this document is to create a consistent visual theme in the City of Anaheim’s Anaheim Resort, which is generally located adjacent to and southwest of Interstate (I)-5. The Anaheim Resort, as the term is used in this document, refers to an approximate1,078-acre area designated for Commercial Recreation land uses on the City of Anaheim General Plan. The Anaheim Resort includes three specific plans: the 489.7-acre Disneyland Resort Specific Plan (DRSP), 6.8-acre Hotel Circle Specific Plan (HCSP) and the 581.3-acre Anaheim Resort Specific Plan (ARSP). The DRSP (SP92-1) provides for the development of an international multi-day vacation destination resort including theme parks, additional hotels and entertainment areas, new parking facilities, and an internal transportation system. In addition, the DRSP permits the existing Disneyland and Disney’s California Adventure theme parks to continue to be modified with new attractions and other improvements. The HCSP (SP93-1) allows for the development of up to 969 hotel rooms. All of the parcels within the specific plan area are developed with a total of 818 hotel rooms. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 1-3 The ARSP (SP92-2) provides a long-range comprehensive plan for development of hotel, convention, theme park attractions, and visitor serving uses and associated infrastructure improvements. The primary purpose of these Specific Plans is to create a premier urban destination resort that encourages visitors to stay for several days to enjoy the variety of recreation and entertainment opportunities available. This is achieved through the establishment of a consistent visual language for the public areas that extend throughout The Anaheim Resort. The main components of the unifying visual language will be: landscape, street furnishings and signs. This document will deal primarily with signs and street furnishings and how they help create the unified Anaheim Resort Identity. 1.3 Modifications Minor Modifications to the TARIP are subject to the review and approval of the Public Works Director and the Planning & Building Director. The Directors shall find and determine that any proposed modifications will improve the safety, technology, and/or functionality of the public realm of The Anaheim Resort. The Directors shall not approve any modification to the TARIP unless they can make a finding that the modification is generally consistent with the design theme of the TARIP as described in Section 2 Design Theme. The Public Works Director and the Planning & Building Director may refer all such decisions to the Planning Commission, when it is determined that the general public interest warrants such referral. In such instances, the Planning Commission will make its decision at a Public Hearing as an amendment to TARIP. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 2-1 2 DESIGN THEME This document contains photographs and conceptual design drawings of the majority of the identity elements for The Anaheim Resort. The purpose of the drawings within the document is to communicate design intent. Material specifications and dimensions may have changed as refinements, mock-ups, and value engineering of these identity elements have and will continue to occur. The Anaheim Resort has transformed into a garden environment through installation of extensive landscape improvements which are described in detail in the ARSP, DRSP and TARPRLP. Different landscape treatments have been implemented for each of the major streets in the area. In order to unify The Anaheim Resort, streetscape and sign elements reinforce this landscape character. This is achieved in several ways. All streetscape and sign elements: • Provide consistency with the geometry established by the landscape planting, particularly the regularly spaced street trees. • Convey a warmth and friendliness that make visitors feel welcome. • Emulate traditional garden elements, such as trellises, pergolas, garden benches and other typical garden architectural elements. • Have an open, traditional, metal trellis-work design vocabulary, when appropriate The basic forms of the streetscape and sign elements are more traditional and classical in principle and appearance. The following principles help to achieve this: • Symmetry is employed in both the design of individual elements and in their placement in the landscape. • Classic garden furnishings provide prototypical forms for sign and streetscape elements. • Specially designed street furniture, such as benches, bus shelters, and trash receptacles create a richer, more interesting and inviting pedestrian environment. Night lighting is another component of the consistent visual identity. Lighting is especially important in helping to create the festive, garden-like atmosphere of The Anaheim Resort. Accordingly, the following night lighting concepts are applied within The Anaheim Resort: • Identity is created by night lighting using warm and cool light effects. • Special identity elements in the public right-of-way (such as gateways), can feature special night lighting effects not permitted elsewhere. 2.1 Color Palette A consistent color system for all sign and streetscape elements in the public right-of-way and for freestanding monument signs on individual properties has been established to further enhance the area’s cohesive visual appearance and provide a distinct identity. The dominant hues of the color system complement the landscape and incorporate the colors found in traditional garden furnishings. The color system has the following characteristics: • The color palette is limited; a few major colors dominate sign and streetscape elements, and any minor colors used will be limited to accents and other minor usage. • The colors P-1, P-2, P-3, P-4, P-5, P-7, M-1, and C-1 will be applied to all elements in the public right-of-way as specified in this document. The colors P-1, P-3, P-5, P-6 and C-1 will be applied to the freestanding monument signs. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 2-2 Exhibit 2.1-1 Color Palette The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 2-3 The Anaheim Resort Logo This logo has been designed to be a symbol of welcome. The floral bouquet uses blossoms indigenous to the area, specifically the California Poppy and the Orange Blossom. The square shape was intentional for its application to the streetscape and sign elements as a full color ceramic tile. Exhibit 2.1-2 The Anaheim Resort Logo 2.2 Realms The ARSP and the DRSP specify three distinct levels of design hierarchy. They are called the Public Realm, the Setback Realm and the Private Realm. This document discusses identity elements in the Public and Setback Realms only. Areas within the ultimate public right-of-way are called the Public Realm. This visually prominent area is the most precisely defined and designed of the three Realms. The Setback Realm includes private property between the ultimate right-of-way and the minimum required setback for adjacent buildings. Exhibit 2.2-1 Three Realms of the Design Hierarchy The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 2-4 This page is intentionally blank. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-5 3 STREETSCAPE ELEMENTS This section contains the design principles and conceptual material specifications that define the character of the major streetscape elements in The Anaheim Resort. • Gateways (Harbor Boulevard and Katella Avenue). • Arrival Gateways. • Gateway pageantry (banner) elements. • Gateway night lighting. • Light fixtures and street pageantry. • Street furniture (benches, bus shelters, trash receptacles and newspaper racks) and Sidewalk Paving. • Pedestrian bridges. 3.1 Gateways Gateways define the entries into The Anaheim Resort. They help establish the area as distinctly different from surrounding areas and inform arriving visitors that they are entering a special place with a resort/recreation character. Since many visitors will arrive in the area by vehicle, the Specific Plan defines two different types of gateways that will be oriented primarily to vehicles: Freeway Gateways and Arterial Road Gateways. The following is a general description and guiding principles for each of these major gateways, which are identified on Exhibit 3.1-1, Gateway Location Plan. Any elements proposed within the public right-of-way will be submitted for review by the Planning and Building Director and the Public Works Director for conformance with The Anaheim Resort Identity Program, and if required by the Directors, a minor modification to the Program will be processed as described in Section 1.3 Modifications. 3.1.1 Freeway Gateways: This document identities three freeway gateways along Interstate 5. They will be the first experience of The Anaheim Resort for nearly 70% of arriving visitors and will be oriented primarily to vehicles. The character of the freeway gateways will be created primarily by landscaping, which may consist of large-scale plantings of trees and directional signs. Other optional features, which may be incorporated into these gateways include: • Night lighting which highlights the arrival experience; • Architectural elements consistent with the other garden-like elements to be used in the area; and, • Identification signs to supplement the directional signs. 3.1.2 Arterial Road Gateways: Arterial Road Gateways occur on Harbor Boulevard and Katella Avenue. Gateways are intended to have the feeling of an event that has duration, as well as location. They are oriented primarily to vehicles and include the following primary elements: • Trellis-like architectural elements located in the median and/or parkways, depending on local conditions; • Trellis elements that have the same appearance at each location, though their arrangement may vary; • Trellis elements placed on a base which reinforces the element's traditional character; The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-6 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-7 • Landscape on the ground that feature color and may consist of large, uniform shrub masses, seasonal color, or other similar landscape plantings; • Flags and banners; the deployment of which may be related to seasonal or event-driven needs; • A logo identifying The Anaheim Resort; and, Night lighting will be used to highlight the gateway after sunset. 3.1.3 Katella Avenue Gateways The two gateways on Katella Avenue are located near the Walnut Avenue and Anaheim Boulevard/Haster Street intersections. Site conditions at these two locations permit both median and parkway elements. The total Gateway at each location spans a length of 34 feet. Exhibit 3.1-2 Katella Avenue Gateway 3.1.4 Harbor Boulevard Gateways The two gateways on Harbor Boulevard are located near the Manchester and Orangewood Avenue intersections. Site conditions at these two locations permit a median element only. Exhibit 3.1-1 Harbor Boulevard Gateway 3.1.5 Arrival Gateways As depicted on Exhibit 3.1-1, Gateway Location Plan, Vehicular Arrival Gateways and Pedestrian Arrival Gateways are located at the main entrances to theme park entry plazas or parking facilities. Gateway facilities would be primarily within the private property setback areas, but may have components within the public right-of- way, subject to approval by the Public Works Director. 3.1.6 Arterial Gateway Materials A. The base of the median element of the gateway is cast in place colored concrete plinth (the slab-like platform beneath the base of the columns) rising approximately 12” from the ground plane. The concrete is colored to match C1. The center area is an open berm landscaped with colorful plants. Large planters are placed on each berm. B. Each median element includes 7 columns which are painted to match P1 in the color palette. These 16’ high columns are fabricated from four 8” square painted steel tubes at the corners. The major horizontal straps are 2” square tubes painted Aztec Gold. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-8 Secondary horizontal bands are created with ¾” x 1/8” painted aluminum straps tack welded to the surface of square tubes. The diamond trellis is ¾” x ¾” painted structural steel tube overlapped to create the pattern. The diamond trellis is backed by plexi. Exhibit 3.1-2 Gateways C. The cap is a working lantern, circular in shape and colored with a darker green bronze patina to match P2 on the color palette. The lantern openings relate to the floral pattern of The Anaheim Resort logo. The light source is an LED RGB colored lighting strip with four strips in each pillar protected by a decorative glass sheath flush to the interior diameter of the cast bronze lantern. D. A finial at the very top of each lantern is a custom casting and is painted red bronze P5 to match the horizontal bands of the columns. E. The Anaheim Resort logo appears just below the lantern on all four sides as a full color square ceramic tile. F. The curving arms that arch back from the leading column are formed from ¾” x ¾” painted structural steel tubes overlapped to create a square and diamond pattern. The mesh is welded at the top and bottom to painted metal channels. G. The parkway elements that are part of the Katella Gateway are separate individual columns and employ the same design just described. These columns are spaced to align with the columns in the median. 3.1.7 Gateway Pageantry To create a special festive appearance, decorative banners may be added to the Arterial Road Gateways. Three flagpoles located inside the median element, just behind the leading column, may display banners year-round. The flagpoles are standard, off-the-shelf aluminum poles painted to match P1 on the color palette. Additional banners may be attached onto the three flagpoles to announce special occasions. To maintain the garden-like character of the gateway structures, no banners will be displayed on the median or parkway columns. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-9 Exhibit 3.1-3 Gateway Pageantry 3.1.8 Gateway Night Lighting A strong night lighting scheme highlights the gateways as being a point of entry. They are primarily illuminated by a cool temperature light source, Hydrel brand well light fixtures (or fixtures of equivalent quality) with a metal halide lamp. These fixtures are located as shown in Exhibit 3.1.8, Conceptual Lighting Plan. The lanterns are internally illuminated with a warm light source, sodium HID lamp. The lantern pattern is silhouetted by this light and the lanterns act as a warm beacon in relationship to the cool light on the rest of the gateway. Exhibit 3.1-4 Conceptual Lighting Plan 3.2 Lighting Fixtures, Street Pageantry, Street Furniture, and Bridges 3.2.1 Lighting Fixtures The standard street light used in the City of Anaheim has been replaced within The Anaheim Resort by a fixture that fits with the garden trellis design vocabulary. This street light has a tapered fluted pole with a “Hancock Base.” A decorative arm with a cobra head light fixture is attached at the top. The base, pole and arm have a powder coated finish to match P7 on the color palette. 3.2.2 Street Pageantry Street lights are designed with a removable armature for pageantry. One banner per pole is deployed in a regular symmetrical arrangement along Harbor Boulevard, Katella Avenue and West Street/Disneyland Drive. If a street light has two arms, two banners are attached. The color of the armature bracket is P7 on the color palette. Banners may appear on street lights in the median or parkway. The intent is to plan for regular changes to the pageantry element. Banners should be brightly colored, festive and may be fabricated as sewn or silkscreened on nylon of photo image reproductions on an exterior grade substrate. The intent is that pageantry elements always look current. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-10 Exhibit 3.2-1 Special Light Fixture with Banner 3.2.3 Street Furniture and Sidewalk Paving Design and placement of street furniture within The Anaheim Resort will consist of: bus shelters, benches, seating, and lean rails, trash receptacles and newspaper racks. All street furniture elements are compatible with and enhance the landscaped garden theme. Bus shelters and trash receptacles are a custom design. A special diamond grid paving pattern is incorporated into the sidewalk to create a more pronounced sense of passage. 3.2.4 Bus Shelters With an approximate dimension of 12’ x 28’, the roof of the bus shelter is fabricated from plate steel. The columns of the bus shelter are 8” diameter steel tubes that meet at the base to form a solid unit. Approximately 5’- 6’ above grade these tubes radiate and rise weld to rafter beams in the roof. The bottom edge of the roof is approximately 9’ above grade. The decorative band at the top of the bus shelter has a pattern cut (or approved equal) into sheet steel. The roof, the columns and the decorative band should match P1 on the color palette. The Anaheim Resort finial is fastened at each end of the decorative band. Finials match P5 on the color palette. Signs are attached to the structure on the roof. Provisions have also been made for a bus stop schedule and route sign at each bus shelter, which may incorporate changeable messaging with real time bus and route data. 3.2.5 Benches A custom cast iron or alternate fabricated trellis arm has been added to a standard of the shelf bench for The Anaheim Resort. A center arm has also been added. They are painted to match P7. The bench is fabricated from teak wood or wood with a similar finish. The wood slats are treated with a protective coating for ease of maintenance. 3.2.6 Trash Receptacles These units are fabricated from malleable steel and rolled into circular form. They will be painted to match P7 and a plastic insert is used to help simplify maintenance. Exhibit 3.2-2 Bus Shelter with Benches and Trash Receptacles The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 3-11 Exhibit 3.2-3 Trash Receptacle and Bus Shelter with Seating 3.2.7 Newspaper Racks The design and placement of newspaper racks upon The Anaheim Resort public rights-of-way will be compatible with and enhance the landscaped garden theme. The newspaper rack base incorporates a trellis design with a stainless steel background overlaid with an open diamond pattern trellis painted the same color of green (P-7) as the street light poles. The newspaper rack cabinets will be set on top of the base and painted to match the green base and trellis work. Newspaper racks located upon the public rights-of-way within The Anaheim Resort will only be placed at designated bus shelters. Please see Appendix A – Newspaper Racks for more information. Exhibit 3.2-4 Newspaper Racks 3.2.8 Pedestrian Bridges and Crossings As part of DisneylandForward, one to two pedestrian bridges or crossings will be constructed over Disneyland Drive between Magic Way and Katella Avenue and at least one and up to three pedestrian bridges will be constructed over Harbor Boulevard between Manchester Avenue and Disney Way. The construction of any pedestrian bridge or crossing over public rights-of-way will require the granting of an encroachment agreement or similar request for air right easements over public property by the City of Anaheim. Refer to Section 4.6, Pedestrian Circulation Plan, for more information on pedestrian bridges or crossings over the public right-of-way. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-1 4 SIGN ELEMENTS Signs contribute to the unified appearance of The Anaheim Resort. Signs in the public right-of-way have a consistent theme that includes support structures, typeface, and color palette. Sign elements may be externally or internally illuminated. The placement of signs and their individual messages should be established prior to sign construction and installation. The major sign elements in the public right-of-way include: • Vehicular directional signs; • Regulatory signs; • Street identification signs; and, • Pedestrian directional signs. 4.1 Guiding Principles The following five concepts are the guiding principles, which apply to the development of sign elements within The Anaheim Resort. 4.1.1 Reinforce the Landscape Character of The Anaheim Resort In order to unify the area, sign elements reinforce the landscape character of The Anaheim Resort. This is achieved in several ways. All sign and identity elements are: • Consistent with the geometry established by the landscape planting, particularly the regularly spaced street trees; • Convey a warmth and friendliness that will make visitors feel welcome; • Emulate traditional garden elements, such as trellises, pergolas, garden benches, and other typical garden architectural elements; and, • Have an open, traditional, metal trellis-work design vocabulary, when appropriate. Lattice grids may be open or closed, square or diamond mesh, simple or elaborate, regular or irregular. Typically, trellis design vocabulary include uprights and capping elements in addition to the grids. 4.1.2 Forms to be Traditional in Appearance The basic forms of the sign elements are more traditional and classical in principle and appearance. The following principles help achieve this: • Symmetry is employed in both the design of individual elements and in their placement in the landscape; • Classic garden furnishings provide prototypical forms for sign and streetscape elements; and, • Specially designed street furniture, such as benches, bus shelters, and trash receptacles create a richer, more interesting and inviting pedestrian environment. 4.1.3 Integrated Sign Program Directs Visitors Efficiently In order to better orient visitors, an integrated program, which includes informational, regulatory and directional signs, has been established. The overall intent of this system is to inform, rather than advertise. This system has the following characteristics: • Prior to installation, plans are prepared which show the location, sign type, and message (or messages, in the case of a changeable message sign) that will be The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-2 used for each sign in The Anaheim Resort; • Signs in the Public Realm (the ultimate public right-of-way) and the freestanding monument signs in the Setback Realm have been designed as a family of signs with a consistent design vocabulary; and, • Consistent regulations for signs on private property make it easier for visitors to quickly find their destination. 4.1.4 Consistent Color System A consistent color system for all sign and identity elements in the Public Realm and freestanding monument signs in the Setback Realm has been established to further enhance the area's visual appearance and provide a distinct identity. The dominant hues of the color system complement the landscape and incorporate the colors found in traditional garden- furnishings. 4.1.5 Family of Signs The family of signs has been specially designed to give The Anaheim Resort a unique identity and provide optimum legibility in the environment. 4.2 Graphic Standards Sign graphics are designed to be crisp, clear, succinct and easy to read. Sign panels are of two types; Department of Transportation off-the-shelf signs (such as stop signs) and custom signs. The latter is discussed here. Sign panels will consist of light colored (white and colored) symbols on a dark green background. A 60 degree diagonal (diamond) pattern in applied vinyl or silkscreened graphics creates a unique look for the district. The contrast between the background color (P3) of the sign panel and the diamond mesh pattern (P4) will be very subtle so as not to conflict with the legibility of the message. A sans serif typeface is used for text because of its legibility. “Stone” is a typeface that has a unique recreation quality. It reinforces The Anaheim Resort identity. Sign copy will be applied 3M reflective film to provide illumination at night and meet Caltrans standards. Exhibit 4.2-1 Family of Signs The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-3 4.3 Sign Hierarchy The communication of information in this sign system is a hierarchical task. The hierarchy is based on communicating the right information in the right place at the right time. In an effort to achieve this goal, three zones of information were created. • Primary Vehicular Directional messages are displayed on cantilever signs that extend over the road. With vehicles traveling on Harbor Boulevard and Katella Avenue at speeds of 45 mph of more it is important that this information can be read from a distance in a way similar to freeway signs. Electronic changeable message also provide timely information. • Secondary vehicular information messages and trailblazers are located on smaller sign elements on both the median and the parkways. • Regulatory messages appear only within the parkways • Freestanding monument signs identifying private businesses only appear in the setback realm. As visitors to the area arrive and navigate through the area over one or more days, the information zones will be apparent in a subconscious way. Visitors will look for certain information in specific areas. For this system to work it is important to reduce visual sign clutter. All necessary information is consolidated on as few signs as possible. A sign hierarchy can only be effective if the number of signs is minimized and the information on the signs is communicated clearly and succinctly. Exhibit 4.3-1 Sign Hierarchy The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-4 4.3.1 Cantilever Signs Cantilever Signs are primary vehicular signs which extend over, but do not span the roadway. The sign face is supported on one side of the road by a 28’-0” column. The decorative exterior column is supported internally by a steel tube or tubes engineered to equal the strength of a 16” square steel tube. This steel support is attached to a concrete foundation. This center steel column is covered by a painted metal shroud. The construction of the decorative exterior elements is similar to the construction of the Gateway columns. The decorative arms are custom cast pieces painted to match P1. The lanterns on the top of the columns are not internally illuminated. The sign is constructed of 1/8” aluminum sheets, mounted to both sides of the rectangular steel frame which creates the top and bottom edge. An internal steel truss connects to the center steel tube of the column to support the sign. The front and back face of the sign has a dark green painted background to match P3. The front face has an applied vinyl diamond mesh pattern (custom color to match P4) and applied machine cut vinyl type and symbols. Type and symbols use 3M reflective film to provide illumination at night and meet Caltrans standards. Cantilever signs have two categories: fixed with an optional changeable message and electronic changeable message. Exhibit 4.3-2 Cantilever Sign The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-5 Fixed Message Signs Fixed signs usually do not incorporate any changeable features. This type of Cantilever sign has primarily static messages. Some signs however, may have a changeable message. Tri-View Technology is employed with a capability of 3 messages per changeable panel. These messages are controlled by the City’s traffic control center for quick modification as needed. Exhibit 4.3-3 Fixed Message Signs Electronic Changeable Message Signs Electronic changeable message signs feature existing 5’ x 20’ electronically controlled display areas which allow custom messages to be displayed. The messages may vary during the day and provide important information to arriving or departing visitors about the location of attractions, parking, or traffic conditions. Electronic changeable message signs are supported by the same sign pole and armature with the garden trellis character found in the other vehicular sign elements. Exhibit 4.3-4 Electronic Message Signs 4.3.2 Median and Parkway Signs Tertiary vehicular information and trailblazer signs are located in the median or parkway. Most of these signs are non-changeable, however, some of the fixed signs may include changeable tri-view portions which can direct traffic or provide information about current events. These vehicular information signs are designed to be compatible with other signs and identity elements in terms of character, color and typeface. Both have colored concrete bases with a single 8” square tube post at each vertical support. There are two posts per sign and they are capped with an angled faceted metal cap and finial. These signs may also incorporate a graffiti- resistant coating. Exhibit 4.3-5 Median and Parkway Signs The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-6 4.3.3 Regulatory Signs Regulatory signs appear on the parkway only. Standard Department of Transportation signs, such as stop signs and speed limit signs, are used throughout The Anaheim Resort. These signs are mounted on sign poles, which complement the design character of The Anaheim Resort light fixture. The pole is powder coated metal with an approximate taper from a 4” diameter to a 2” diameter. The ‘Hancock base” design is scaled down to fit the size of the pole. A metal cap is placed at the top of the pole. The powder coating matches P7 on the color palette. Exhibit 4.3-6 Regulatory Signs Exhibit 4.3-7 Street Identification Sign 4.3.4 Street Identification Signs Internally illuminated street identification signs are located on traffic light poles at major intersections and at secondary intersections on street light poles. If there is not an existing light pole at the appropriate location a slightly larger version of The Anaheim Resort regulatory sign pole will be used. The overall height of this pole is 13’4”. Existing traffic light poles may have an appropriately scaled “Hancock Base” attached and all light/sign poles match P7. The total length of this double-sided sign panel is 5’6” to 6’6”. The sign is fabricated as a box that fits over and fastens to the tapered pole with a tapered bracket. The street sign portion is fabricated so that the street name may be changed if necessary. The graphics are divided into 3 parts: • A silkscreened 1’0” square Anaheim Resort logo appears on the end. • A 1’0” square, powder coated to match P7 on the color palette, separates the logo from the street name. • The actual street name section of this sign is approximately 3’0” to 4’0” in length. This painted aluminum sign is framed with a powder coated metal channel (P7). The sign face matches P3 on the color palette. When power is available, this portion of the sign will be internally illuminated. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-7 4.3.5 Pedestrian Directional and Informational Signs Pedestrian directional and information signs are located at major intersections. These signs are maps imbedded in the sidewalk on each of the comers. The map is fabricated from cast bronze and is approximately 4’0” square. A “You are Here” locator specifies the pedestrian’s location. Their purpose is to orient pedestrians and provide direction information to destinations. Exhibit 4.3-8 Pedestrian Directional and Informational Signs Pedestrian Directional and Informational signs may also include the following different sign types. Minor pedestrian directional signs will be placed within parkways of the public right-of-way in appropriate locations, and which will be compatible with vehicular directional and informational signs. The design and location of these signs will be subject to the approval of the Planning and Building Director and the Public Works Director. Exhibit 4.3-9 Example of Minor Pedestrian Directional and Informational Sign 4.3.6 Freestanding Monument Signs Freestanding Monument Signs include those signs on private property which are intended to identify particular businesses, uses or properties. Since these signs are designed to reinforce the identity of The Anaheim Resort, a similar trellis vocabulary is used. • The maximum area of a monument sign identifying a particular property will be determined by the amount of frontage that particular property has on the adjacent public street; • Monument signs will have a consistent relationship to the adjacent street, including a minimum setback and a perpendicular orientation to the ultimate public right-of-way; • Monument signs will have a consistent design which identifies the use as being part of The Anaheim Resort; and, • The message on the sign will be limited to essential information about the use on the property: its name, identifying logo, address, and, in the case of hotels, the availability of rooms for rent and professional affiliation. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-8 For additional information pertaining to these signs, please refer to the Anaheim Resort Specific Plan (AMC 18.116.160),the Disneyland Resort Specific Plan (AMC 18.114.130), and Planning Department Standard Detail Nos. For Freestanding Monument Sign regulations related to areas within the DRSP Theme Park District and ARSP Theme Park West Overlay along Disneyland Drive within the road abandonment areas, refer to Sections 5 and 7 within the DRSP/ARSP for specific requirements. Exhibit 4.3-10 Freestanding Monument Sign The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) 4-9 This page is intentionally blank. The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-1 Appendix A Newspaper Racks The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-2 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-3 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-4 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-5 The Anaheim Resort Identity Program PLANNING COMMISSION PUBLIC REVIEW DRAFT (MARCH 2024) Appendix A-6