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RA1975/01/14ANAHEIM REDEVELOPMENT AGENCY 75 -3 January 14, 1975, (1:00 P.M.) Council Chambers Anaheim City Hall PRESENT: Mrs. Kaywood, Mr. Pebley, Mr. Sneegas and Mr. Thom ABSENT: Mr. Seymour PRESENT: ASSISTANT EXECUTIVE DIRECTOR: Robert M. Davis SECRETARY: Alona M. Hougard i CITY ATTORNEY: Alan R. Watts REDEVELOPMENT DIRECTOR: Knowlton Fernald FINANCE DIRECTOR: M. R. Ringer ASSISTANT REDEVELOPMENT DIRECTOR: Christian Hogenbirk ASSISTANT DEVELOPMENT SERVICES DIRECTOR: Ronald Thompson The adjourned regular meeting was called to order by Chairman Thom at 1:00 P.M. PROPOSED AGREEMENT - ANAHEIM REDEVELOPMENT AGENCY AND DR. C. WM. BRASHEARS - EXCLUSIVE RIGHT TO NEGOTIATE PRIVATE DEVELOPMENT SITES LOCATED WITHIN CIVIC CENTER BLOCK: Redevelopment Director Knowlton Fernald advised that the Community Redevelopment Commission has recommended to the Anaheim Redevelopment Agency that they enter into an exclusive right to negotiate agreement with Dr. C. Wm. Brashears for private development sites located in the Civic Center superblock. Mr. Fernald advised that Dr. Brashears proposes to construct three nine -story office buildings of approxi- mately 110,000- 140,000 square foot gross, in a phase development over a three -year period, on private development portions of the Civic Center superblock. Mr. Fernald related that Dr. Brashears is the Developer of Brashears Center in Fullerton and that the Anaheim project would be similar in size and quality to that Center. He noted that the proposed contract provides for an exclusive right to negotiate until June 15, 1975, which agreement may be extended by written mutual consent of both parties. The purpose of the contract is to allow the Agency sufficient time to work with Dr. Brashears and his consultants to develop a project which is mutually feasible and to be sure no other developer is considered for these sites during the period of the agreement. Successful negotiations will result in preparation of a development and disposition agreement for the sale and development of the property. If satisfactory feasibility cannot be achieved for both parties, there is no requirement for entering a development and disposition agreement. Inasmuch as the Redevelopment Agency through its urban design consultants is currently preparing a Redevelopment Plan, it is understood that the actual sites for the three buildings will not be finalized until March 15, 1975. The first possibility are the three sites presently defined as private development areas in the Civic Center block. The second possibility are three sites still located within that same block and the third possibility would be other sites within Project Alpha. Mr. Fernald noted that should the proposed agreement result in successful feasibility for both parties, the development and disposition agreement does constitute the sale or lease of public y-- property and therefore, a duly advertised public hearing must be held. Mr. Fernald advised that Dr. Brashears and some of his staff were present and might wish to be introduced to the Agency. Mr. Joe Wade, President of the Anaheim Chamber of Commerce, indicated their pride in the part they have played in bringing Dr. Brashears into the City of Anaheim. He briefly summarized Dr. Brashears' past reputation and accomplishments as a resident of both Anaheim and Fullerton. Mr. Paul Wallach, Project Coordinator for Dr. Brashears, 1400 North Harbor Boulevard, Fullerton, reviewed the material in the packet presented to the Agency Members regarding Brashears Center, 75 -4 Redevelopment Agency, January 14, 1975, Continued: which includes a letter certifying the credibility of Dr. Brashears from Mr. Al Yarbrow, President, Bradley Mortgage Company; communi- cation from Richard F. Roti & Associates, parking consultants; press release and promotional literature for this Center. Mr. Wallach reported that his field is essentially marketing and public relations and noted that prior to undertaking a project of this scope, preliminary marketing studies are conducted on the potential leasability of these office buildings. He advised that it is intended to mount a very aggressive campaign to bring corpor- ate headquarters from the midwest and eastern seaboard to relocate in Anaheim. Some of the positive factors mentioned by Mr. Wallach, which contribute to the current shift of the center of commerce, population and industry to central and northern Orange County are the lack of congestion and exorbitant parking fees, crime factors and the number one clerical labor pool in all of California. Dr. C. Wm. Brashears, 1400 North Habor Boulevard, Fullerton, commended the present City government on their selection of those individuals involved in the Redevelopment Program, and in partic- ular, on their selection of Mr. Fernald as Director. He commented that his firm does feel that the superblock will be the key to redevelopment of the downtown portion of Anaheim and they would be happy to be involved in this project. He stated that success in his field of endeavor depends upon the ability to finance and lease, and his firm has proven successful in both of these areas. Dr. Brashears referred to the firms with whom he has worked in the past, Richard F. Roti & Associates, parking consultants, and Swinerton and Walberg, major construction contractors, both of which are nationally recognized. Also speaking in support of Dr. Brashears and his proposed project were Mr. Rod Larsen, Western Regional Manager, Swinerton and Walberg, and Mr. Bob Miller, Secretary, Orange County District Carpenters Union. Both speakers attested to the character and reputation of Dr. Brashears. In conclusion, Dr. Brashears noted that should the Agency Members see fit to approve this proposed agreement, his firm is ready to break ground and commence work on the superblock in Anaheim in the very immediate future. RESOLUTION NO. RA75 -24: Mr. Pebley offered Resolution No. RA75 -24 for adoption, approving the terms and conditions of an exclusive right to negotiate agreement for private development sites within the Civic Center Block with Dr. C. Wm. Brashears. A RESOLUTION OF THE ANAHEIM REDEVELOPMENT AGENCY APPROVING THE TERMS AND CONDITIONS OF AN AGREEMENT GRANTING AN EXCLUSIVE RIGHT TO NEGOTIATE FOR THE REDEVELOPMENT OF CERTAIN REAL PROPERTY AND DIRECTING THE EXECUTION THEREOF. (BRASHEARS) ROLL CALL VOTE: AYES: Mrs. Kaywood, Mr. Pebley, Mr. Sneegas and Mr. Thom NOES: None ABSENT: Mr. Seymour Chairman Thom declared Resolution No. RA75 -24 duly passed and adopted. MINUTES: Minutes of the Anaheim Redevelopment Agency adjourned regular meeting held December 24, 1974, were approved on motion by Mrs. Kaywood, seconded by Mr. Pebley. MOTION CARRIED. ADJOURNMENT: Mr. Pebley moved to adjourn to Tuesday, January 21, 1975 at 1:00 P.M. Mr. Sneegas seconded the motion. MOTION CARRIED. ADJOURNED: 1:40 P.M. SIGNED �, (� )N Secretary, Redeve opment Agency